Show us your hour.
Beauty isn't somewhere you go. It's already in the day you're living. We filmed one Bangkok day, first light to last neon. Now show us yours.
Start your hour
@matcharoutine · #showusyourhour #beautyliveshere #bangkokedit
The idea
Pick a moment in your day and film it, Matcha Routine in frame. Your city, your time, your ritual. Together we build one day out of every hour, everywhere. Bangkok is +7. You're your own timezone.
How it works
- Pick your hour The morning, midday, the noodle, after dark.
- Film it Vertical, real, product in frame + your timestamp.
- Tag us We repost the best to the edition.
Examples
A routine you can eat.
Beauty inside out, a routine you can eat. Matcha Routine connects edible-grade beauty with Bangkok's everyday food culture.
Make it. Film it. Tag it.
The dish from The Noodle Table, matcha whisked into the bowl, the routine on the counter.
Put your hour in the caption: "08:12, the wash." Stay in the loop for drops, the guide, reposts.
Get first access to the Bangkok drop, community hours and what comes next.